PWC Banner 2

Thanks for the feedback! Based on your favorites and concern for readability we believe #6 is going to be the best option. See below for updated version of #6 banner and explanation below that.

Here you will notice that we made a few adjustments to the previous version of #6.

Here you will notice that we made a few adjustments to the previous version of #6.

This banner utilizes the best possible contrast for readability (black on white). The copy is stacked to eliminate any confusion of hierarchy. Type styles were chosen to first reflect the brands conversational/personable aesthetic. But also varied to create visual interest and create breaks in content, something further strengthened by use of the PWC line break (orange line). The list was given bullets in this version to once again eliminate any possible confusion. The bullets are squares in the PWC colors. The Twitter line is now on white back ground to ensure readablity and to not draw attention from main content. The Twitter bird mimics the colors and transparency of the PWC symbol to relate back to the brand and create some playfulness in a business related banner. The Logo itself satisfies the required amount of clear space defined in the Guidelines.

This banner utilizes the best possible contrast for readability (black on white). The copy is stacked to eliminate any confusion of hierarchy. Type styles were chosen to first reflect the brands conversational/personable aesthetic. But also varied to create visual interest and create breaks in content, something further strengthened by use of the PWC line break (orange line).

The list was given bullets in this version to once again eliminate any possible confusion. The bullets are squares in the PWC colors. The Twitter line is now on white back ground to ensure readablity and to not draw attention from main content. The Twitter bird mimics the colors and transparency of the PWC symbol to relate back to the brand and create some playfulness in a business related banner.

The Logo itself satisfies the required amount of clear space defined in the Guidelines.