Li'l (lil') War Mouth

After talking with you guys we knew we wanted to make something that had the spirit of the old true classic BBQ signage, something that could pay homage but could also be its own thing. With so many out there (and some big ones here in Columbia, as well as the super iconic Piggly Wiggly) it was also important to create something that could stand out while at the same time not "rip anyone off".

Many BBQ joints have their pig mascot, and boy are there a lot of ways to illustrate a goofy hog!

Im sure you guys have seen most of these being such connoisseurs.

Im sure you guys have seen most of these being such connoisseurs.

We definitely wanted Lil War Mouth to have its own identity, not to get lost in the sea of vintage BBQ aesthetic. On top of that we wanted the character to reflect "Li'l" , basically have a younger or at least smaller look to him.

We definitely wanted Lil War Mouth to have its own identity, not to get lost in the sea of vintage BBQ aesthetic. On top of that we wanted the character to reflect "Li'l" , basically have a younger or at least smaller look to him.

Throwback type to help with the feel and a hand-drawn "WM" to tie back in with Big War Mouth. This one has the spelling as "Li'l" this seems to be a more old school version, I noticed it quite a bit in older BBQ joints.

Throwback type to help with the feel and a hand-drawn "WM" to tie back in with Big War Mouth. This one has the spelling as "Li'l" this seems to be a more old school version, I noticed it quite a bit in older BBQ joints.

It could just as easily be "lil'" which seems to be the more modern spelling as seen in countless rapper names.

It could just as easily be "lil'" which seems to be the more modern spelling as seen in countless rapper names.

Potential graphic for the sign, These are obviously approximate dimensions taken from one of the photos.

Potential graphic for the sign, These are obviously approximate dimensions taken from one of the photos.

Mocked up

Mocked up

Inverted illustration on shirt

Inverted illustration on shirt

2 colors

2 colors